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Parents Meet Coco Loco

Rubino Counseling Services

Coco Loco is the new way teenagers have found to get a high. This product just entered the United States. It is not being marketed as a drug so the FDA has no authority over it. Teens assume it is safe because it is chocolate and natural.

Since this substance is so new, I have included a link that you can look at so you are more familiar with this substance. https://youtu.be/MV6QIsqA_f4

While chocolate is one ingredient it also includes ingredients common in energy drinks so the person feels a burst of energy. What is the problem? Since this is not regulated, there is no way to determine the amount of caffeine or other substances used to increase your heart rate are in it. Therefore, if a teen has been drinking a number of energy drinks and then snorts Coco Loco, they won’t know if they have had too much until it is too late.

Increasing your heart rate can be dangerous. Most people who do cardio exercises take their heart rate to make sure their heart rate is in a safe zone and not too fast. When a person’s heart rate is too fast, they can have a heart attack or a stroke just to mention some of the physical dangers. Also if a person ingest too much caffeine they can cause themselves to have a psychotic episode.

The problem with Coco Loco is since it is marketed as “natural” it does not have to comply with the labeling or health codes that substances considered as medical have to follow. If you go to a store such as GNC that tends to sell products to help lose weight or improve your energy level, you will find many of the items do not list ingredients or health warnings. By law they do not have to.

So the problem is that many teenagers may assume this product is totally safe when it is not. The problem is that they may discover this when their hear is beating 200 beats a minute and their health is at risk or they have had too much caffeine and find themselves waking up in the psychiatric ward of a hospital because they had a psychotic episode.

So parents, take a few minutes and discuss Coco Loco with your teenagers. In fact, discuss it with any of your children who are going to school. There is no age restriction on who can buy it and children may not hesitate to try it because it is chocolate. Explain the difference and the risks so they can make a good choice.

Dr. Michael Rubino has over 20 years working as a psychotherapist treating children and teenagers. For more information regarding Dr. Rubino’s work or private practice visit his website at www.RubinoCounseling.com.